ExecPlatform.ai — Executive Income & Selection System

You should be
further ahead.
Let's fix that.

A structured, performance-driven coaching system for senior tech executives who want to accelerate their job search — not just reflect.

You're not just being coached.
You're following a system.

The executive jobs market doesn't reward effort. It rewards visibility, positioning, and messaging. ExecPlatform.ai is engineered around how hiring managers actually buy — not how job seekers apply.

Chasing roles:
one of hundreds.

Getting bought:
they already want to say yes.

Think about how a hiring manager actually works. They are a buyer with a problem. They go looking when they are ready — researching, comparing, narrowing down. They do not wait to be sold to. They decide, then they buy.

If you are not visible in their search — in their network, on their LinkedIn radar, in the right CV stack — you do not exist. And if they find you but your message does not immediately compel them, they move on.

ExecPlatform.ai fixes that. Systematically.

The usual coaching doesn't move the needle.

Most executive coaching is structured around the coach's process. You explore. You reflect. You journal. At the end, you have excellent self-awareness and precisely the same career situation you started with.

The executive market does not reward self-awareness. It rewards visibility, clarity of positioning, and messaging. If your coaching does not produce those three things in measurable ways, it is not coaching — it is expensive therapy.

01

Five P Positioning

Your compelling message — who you want to work for, what problem you solve, the scale of that problem, and exactly how you solve it. Built from the ground up, not recycled from your CV.

02

Network Activation

Structured conversations with your personal network that generate real introductions to hiring managers — not vague coffee chats that lead nowhere.

03

LinkedIn & CV Strategy

Your Five P message deployed across every channel hiring managers use. Purpose and Performance — not a list of what you managed and when.

04

The Fifth Channel

Identifying stakeholders at target firms, building relationship capital, and converting that into internal referrals for roles before they are advertised.

05

Interview Psychology

The buyer's journey applied to interviews. Not pitching yourself — making the hiring manager feel they are making the right decision to buy you.

06

Income Bridge — ERIC

While you search, monetise what you know. A structured approach to generating £4,000–£8,000/month from your expertise — and creating live engagements with hiring managers.


Right for you if...

Not everyone is the right fit. The first call is a mutual assessment.

“I worked with Johnny to find a senior role in a new city, with completely different industries and where I had no network. I quickly had people approaching me for roles and was in my ideal role within 3 weeks of starting my search.”
Dave Brown
Dave Brown
Senior Exec — Tech & Business Lead
“Positioning myself as a solution provider, rather than a job seeker has a big impact. I've already received more value than the programme cost. I now know how to get found for my ideal role, now and any time again in the future.”
Jamil Aboulzelof
Jamil Aboulzelof
CTO
“Working with Johnny gave me the confidence to go to the market overtly — with a clearly articulated value proposition and the deliberate intent to make it happen. I now work for Snowflake, who are super ambitious in their EMEA market to grow at the pace of Amazon — and effectively I get to do a do-over.”
John Ashley
John Ashley
Former COO Amazon Web Services EMEA — now COO Snowflake EMEA

Want to see exactly what you’re getting into before you book a call?

Read the full Blueprint — a step-by-step breakdown of every stage of the programme, the tools, the outputs, and what you walk away with.

Read the Blueprint  →

Talk to Johnny.
Fifteen minutes. No pitch.

A direct conversation about your situation. If we are a fit, we will outline exactly what the system looks like for you. If we are not, I will tell you that too.

Book a Call with Johnny